US
Birth of the Big Things
In the early days of advertising, tyre company Goodyear sent a giant tyre on a coast-to-coast publicity trip. It was photographed on 42nd Street, New York on 10th November, 1930. Was this the birth of the ‘big things’ phenomenon that has lead us to roadside giant prawns, record-breaking sausages, and Instagrammable statues of Jeff Goldblum?
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RETRO
In the early days of advertising, tyre company Goodyear sent a giant tyre on a coast-to-coast publicity trip. It was photographed on 42nd Street, New York on 10th November, 1930. Was this the birth of the ‘big things’ phenomenon that has lead us to roadside giant prawns, record-breaking sausages, and Instagrammable statues of Jeff Goldblum?
Roosevelt’s Panamanian Photoshoot
Presidential diplomacy now routinely involves hundreds of trips on Air Force One – but, until Theodore Roosevelt travelled to inspect the Panama Canal on 9th November, 1906, no serving US President had ever ventured abroad. It was the biggest infrastructure project a President had ever undertaken, costing hundreds of millions of dollars and tens of
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RETRO
Presidential diplomacy now routinely involves hundreds of trips on Air Force One – but, until Theodore Roosevelt travelled to inspect the Panama Canal on 9th November, 1906, no serving US President had ever ventured abroad. It was the biggest infrastructure project a President had ever undertaken, costing hundreds of millions of dollars and tens of
The First Cheerleader
Johnny Campbell, a medical student from the University Of Minnesota, spurred on his alma mater’s struggling football team by leading spectators in a rousing cheer on 2nd November, 1898 – and, in so doing, became the world’s first recognised cheerleader. Even though the sport now features predominantly female participants these days, the first women cheerleaders weren’t
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RETRO
Johnny Campbell, a medical student from the University Of Minnesota, spurred on his alma mater’s struggling football team by leading spectators in a rousing cheer on 2nd November, 1898 – and, in so doing, became the world’s first recognised cheerleader. Even though the sport now features predominantly female participants these days, the first women cheerleaders weren’t